Comfortable and successful lead acquisition - Case Jämerä Kivitalot Oy

At the beginning of the cooperation, CEO Jari Malkamäki defined the most important goal of the cooperation as ensuring the quality of customer service.

Jari wanted the customers who were in contact with Jämerä to receive service as quickly as possible and to be able to advance in promoting their own business. It has been established that families planning to build need a lot of information and expert help.
However, most of them are riding a priest for the first time.

For a long time, Melba's most important task has been to support sellers by generating leads about future builders and their intentions and schedules. 

Most importantly, the cooperation has become very close, comfortable and, above all, productive. Proof of that is more than 300 leads, almost 30 of which have also led to sales.    

Pleasant partners are the salt of the work for Melba's Mervi Hyvönen, who swings by the kola. Kirsi Matikainen and Heikki Pirinen are also in the picture.

Sales support is a good competitive advantage

"Jämerä has successfully grown its sales team, and sales support is an effective competitive advantage", says sales manager Heikki Pirinen.
"Our representatives actively give feedback directly to Melba and appreciate the uncomplicated operating model", continues Heikki.

Follow-up is an essential part of success

"We actively monitor the results we achieve from the leads," says Kirsi Matikainen, one of the new Jämerälä residents.
"It is important for us to see how the service pays for itself. We have gradually moved to more and more detailed and active monitoring of results", states Kirsi.

Jämerä's new concept - Townhouse

Jämerä built 12 townhouses at the Tuusula housing fair area. They are detached houses built next to each other. Their popularity was huge and more are on the way. Heikki and Kirsi presented the new Townhouse building plan in Tuusula on a bitterly cold day. We start building in the spring, so the demand is strong.