Blog - News - Case - Tip
Stories and thoughts through doing and experience.
Customer acquisition, prospecting and listening to customers.
Customer experience drives strategy
Customer experience is one of the most important factors that influence a company's success. Read on Melba Digital's blog how customer experience leads strategy and how, why and when customer experience is measured.
Smart customer service for lawn mowers
What would it be like if you could ask directly on a website which lawnmower is right for your yard?
Measurement of customer experience and delivery process
Our customer BE Group Oy has received concrete help from a customer survey and measurement of the delivery process.
I'm talking about Us
We are a service-oriented partner that is part of our customers' marketing and sales
The customer base is churning like concrete in a mill
Watch the video about customer acquisition, where I discuss the role of crm software in customer acquisition and compare it to a concrete mixer.
New customer acquisition is like a concrete mixer
In addition to the customer experience, it is also important to listen to the personnel
The personnel build the customer experience, so you have to listen to them too
"The speed and accuracy of deliveries have risen to an unfathomable value among our customers. Our staff takes constant care of it"
Customer experience develops even in the midst of criseseh
Continuous measurement of the customer experience is a significant part of the strategy
LinkedIn start
The goal is to increase Melba Digital's visibility on LinkedIn
The irreplaceable value of the customer register
The customer register is much more than companies and decision-makers. Its main benefit can be found in the creation of new business.
New industry takeovers with lead acquisition
Case Mateko Oy is an interesting example of how sellers are helped in taking over an unknown segment.
A self-found customer is the most valuable success for sellers
A blog about a simple way to improve sales success
Active customer service led to surprising results
Hard and surprising results were born when we invested in future builders right from the start. Case Jämerä Kivitalot is an interesting example of what successful cooperation is like.
Melba CRM streamlines the rental warehouse business
Customers rent the warehouse from our online store and from then on the process is taken care of by Melba's CRM solution.
Focus on customer growth
In managing sales, we have to constantly think of new ways in order to produce as much added value as possible for our customers. Get to know the interesting case.
Successful lead acquisition
Melba's most important task has become supporting sellers by generating leads from future builders. The results are evidenced by almost 30 trades. Read more about Jämerä and lead acquisition..
I remembered Turma from remote meetings
Everyone knows what remote work means. Now we also know what it feels like to be far away from the customer as well.
Clearing the registry in the spirit of GDPR
Blog series about the marketing register - part 1
Where will the next new customer come from?
A blog about customers in the sales area
Deserved praise
Sales have become interesting again
A blog about growing customer base
To email marketing or not - one perspective on the debate
A leak in the sales pipeline
Bloodless competition
Your products will not be torn from your hands
Five prospects - one deal
New business services - ideas from customers